Looking back at the All 4 Customer trade show: united for customer satisfaction and loyalty
In recent years, marketing and customer relationship teams have grown increasingly close in purpose and goals. For professionals in both fields, the ultimate objective is to stand out to customers and earn their loyalty. Whether they work on improving brand image, developing new business models, acquiring new customers or boosting productivity, they share a common mission: to differentiate themselves from the competition in customers' eyes, build lasting relationships through the customer experience, and create attachment to the brand, product or service.
Following this common thread, specialists from all these fields came together this year at a must-attend customer relationship event, held in Paris from March 26 to 28: the All 4 Customer trade show, which merges the Stratégie Clients and E-marketing shows, two complementary events that previously took place at the same time.
For industry professionals, the show was an excellent opportunity to keep up with best practices, build relationships with other specialists and follow the latest trends through new conferences and workshops led by top customer relationship and customer experience experts.
We took part in this 2024 edition alongside our partner Le Voice Lab, as well as Nijta, Voxist and Whispeak.
The Écouter-Parler project in partnership with the CNRS
At the show, Batvoice was on the Voice Lab stand together with the CNRS, presenting the partner project “Écouter-Parler, the mobile language laboratory”, led by Huma-Num and the CNRS.
Écouter-Parler is a cultural and scientific program that aims to collect the largest database of spoken languages in order to build an audio heritage that reflects the linguistic diversity of a single territory. The project is part of a wider program launched in 2006 by the Délégation générale à la langue française et aux langues de France (the French government's delegation for the French language and the languages of France) to promote linguistic richness and diversity in France. Batvoice makes a significant contribution by putting its cutting-edge technology at the service of the project, recording, segmenting and cataloguing the voices, accents, intonations and languages spoken across France.
The Batvoice AI solution for customer relationship professionals
Batvoice attended the show as a specialist in customer insight through the analysis of customers' voices and emotions: our technology was designed to help companies better understand their customers' needs and expectations in order to improve the customer experience.
For professionals in the field, the event was a unique opportunity to discover the benefits our solution can bring day to day on crucial aspects of customer relationship management. Here are a few examples:
- Emotion and sentiment analysis of customers through their voice to improve the customer experience (speech analytics).
- Automatic transcription of voice interactions, for more efficient data management and tracking.
- Evaluating customer service agents' performance through voice analysis and automated feedback to help them improve.
- Analysis of voice interactions to deliver unique, personalized customer experiences based on each customer's needs and expectations.
If you would like support in improving your customer experience using data from voice interactions with your customers, feel free to get in touch with us and book a demo to discover the potential of our voice of the customer analysis and call evaluation solutions in your specific line of business.
